Productivity and Prosperity in the Age of Intangibles

OnDemand

Unsplashed-getty-images-fSij4V_jzk4-unsplash

Unlock growth in the era of intangible value.

This self-paced module examines how data, IP, and digital platforms are reshaping productivity and prosperity. Learn to measure, manage, and strategically leverage intangible assets while navigating their policy implications and societal impacts. With real-world case studies, you'll gain insights into how leading organizations drive success in today's knowledge-based economy.

Coming Soon - Contact Us

Overview

Module overview: The module explores the approach to productivity and prosperity, as businesses shift from tangible assets to intangibles, such as data, intellectual property, and digital platforms.

Takeaways: Participants will understand the fundamental drivers behind the rise of intangible assets, how to leverage them strategically, and the challenges they pose for measurement, management, and policy.

Topics of Discussion: 

  • Defining productivity and prosperity in the intangibles era
  • Measuring and Managing Intangible Assets in the Digital Age
  • Policy Implications of an Intangible-Driven Business
  • Impacts of Intangibles on Inequality and Wealth Distribution
  • Case Studies: Successful Companies Leveraging Intangible Assets

    • Instructor

    James HintonJames W. Hinton is a senior fellow at CIGI, where he contributes expertise on intellectual property (IP) and innovation. He is an IP lawyer, patent agent and trademark agent with his firm Own Innovation. He has worked closely with the Council of Canadian Innovators on Canada’s innovation initiatives and national IP strategy. James is co-founder of the Innovation Asset Collective and a proud supporter of Canadian technology companies. He is also an assistant professor at Western University, where he teaches on the commercialization of innovation.

    Audience

    This module is designed for all levels of professionals driving digital transformation, policy-making, and governance initiatives.
    It is particularly relevant for those seeking foundational knowledge to evaluate the economic impact of intangible assets and lead effectively in digital governance.

    Format

    Course Delivery:

    The course is delivered virtually through the BEI-net. The module includes:

    • A total of three hours of pre-recorded sessions, divided into 30-45 minutes topical sub-sessions.
    • Access to supporting material, including recommended readings and flexible, self-directed exercises.
    • Access to discussion boards, giving participants the opportunity to engage with the module instructor and fellow participants through dedicated forums where questions, insights, and case reflections can be shared.

    Course Assessment:

    For those choosing the Executive Module or Executive Certificate options, participants will will be assessed based on a one-page submission responding to a task that applies module learning objectives to the case study context.

    Pricing

    Audit Only - $199

    • A high-level overview of the topic without the pressure of assessments.
    • No certificate is awarded.

    Executive Module - $299

    • Provides professional development in a targeted area.
    • Includes an assessment of the knowledge gathered through a response to a real-world application of the topic covered.
    • Upon successful completion, participants are awarded with a Certificate (badge).

    Executive Certificate - $1,299

    • Provides a broader foundation in innovation and intangible asset strategy, giving participants access to 5 modules from a curated selection.
    • Includes an assessment of the knowledge gathered through a response to a real-world application of the topic covered in each module.
    • Upon successful completion of all 5 modules, participants are awarded with a micro credential in Digital Policy Innovation.