Intellectual Property Strategy in the Intangible Economy
Dates
March 5, 2027
Length of Course
3 hours
Delivery Method
Online
Cost
$425 CAD
Summary
Understand how intellectual property (IP) is created, protected, managed and leveraged as a strategic asset in the intangible economy. Explore the growing importance of IP in global technological competition (over 130,000 AI patents were granted worldwide in 2024 alone, with approximately 74% originating in China and 12% in the United States). Examine how patents, copyright, trade secrets and other forms of IP shape innovation, commercialization, competitive advantage, freedom to operate and access to international markets. Learn how businesses and governments can develop effective IP strategies to capture economic value, strengthen domestic innovation ecosystems, retain strategically important capabilities and support national economic security. Consider how AI-driven innovation is transforming traditional approaches to IP ownership, protection and commercialization, and why effective IP strategy is increasingly central to economic competitiveness and technological sovereignty.
Instructor
Mr. James Hinton is the founder of Own Innovation and a proud supporter of Canadian technology companies. In addition to being an IP lawyer, he is both a patent and trademark agent before the Canadian IP Office and works directly for Canadian companies with the US Patent and Trademark Office.
He is a fellow at the Centre for International Governance Innovation, where he studies IP and innovation policy. Jim also has a background in mechanical engineering, and worked in heavy truck manufacturing and fiberglass project management, before law school. Additionally, he has a Bachelor of Engineering from McMaster University (Go Marauders!) and a Juris Doctor from the University of Toronto.
Jim loves to talk about IP – he is an assistant professor at Western University where he teaches engineers all about IP. He’s also a huge advocate of pro bono legal services and works with entrepreneurs locally and nationally at incubators and accelerators on IP and IP strategy. Finally, he works closely with the Council of Canadian Innovators on Canada’s Innovation initiatives and Canada’s national IP strategy.
Format
A single three-hour live online session. Interactive polls and chat throughout, with a live Q&A; one short break.
Audience
This masterclass is open to anyone — in the public sector, non-profits, or industry — who wants a clear, credible introduction to these topics. No technical background required.